I hate marketing
There, I said it.
I don’t want to be that guy joining forums, groups, discussions just to pimp my wares, a naked ego clothed only in my latest’s back-cover blurb and a Smashwords coupon code. Drive-by marketing is obnoxious, transparent, tiresome at best. And what with Mark Driscoll’s “Real Marriage” dust-up, the last thing I want to do is use ResultSource
I know advertizing and promotion is essential; a good book never read is the same as a bad book. The question is how to carve out the time to invest rather than impose? To locate places of genuine potential interest rather than spin up the hype where it’s unmerited? And contribute genuine support to other members of those online/physical communities?
Time is a precious commodity. With everyone already busy enough, it’s tough to maintain already established connections. And it’s getting more difficult to wade – to even want to wade – through the sludge these days. With ‘The Barrow Lover’ up next, I’m seriously struggling with how I’m going to honestly and earnestly promote it.
Any thoughts here?